I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
The Right Tools
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Hi Reader, Last week, I spent about an hour digging out my mom's driveway with the heaviest shovel ever made—one with a long, solid wooden handle and rusted, chipped and partly bent blade. It's a leftover from when my dad used to handle our snow removal, so we're talking probably a couple of decades old. It got me thinking how important it is to have the right tools for the job and how much harder a job becomes when you're using tools that don't fit the need or you. That old shovel made a tough job tougher not just because of the condition it was in but because it was too big and heavy for me. I often hear from entrepreneurs looking for a silver bullet solution for multiple needs in their businesses. I also know many that have invested in products or services that they never or barely use, and I can honestly say that that's happened to me, too. My advice for finding tools and service partners worth investing in is:
It's also really helpful to ask others for recommendations and referrals. I'm always happy to connect people to resources I think will serve them and their business well, so don't hesitate to reach out if you're in the market for support. Until next time... Your success is our strategy! |
Easily Said & Done
I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
Hi Reader, A common question I get in class and with clients is: How do I position a price increase to my customers or clients? I'm going to share some tips, but here's what I want you to remember: The secret to a smooth change in pricing or policies isn't about the price or details, but in where you direct people's attention. When Apple or Google release their newest phone models what you hear about is all the new improvements: the better camera, longer battery life, sleek new design, and so...
I'm halfway through teaching another women's start-up course for NYC's Small Business Services Department and one of the biggest topics of conversations we've had is how to keep the momentum going once class ends. This isn't just something students struggle with. Every entrepreneur I know, including me, wrestles with keeping things growing while keeping their business going. Here are some of the strategies I use and/or recommend to hack your schedule and to-do lists: Time BlockingDivide your...
I recently came across another business coach who shared the three things she said wealthy entrepreneurs do that most of us who did not grow up with wealth don't, which make all the difference in driving real financial success. Before I get into that, I want to stress, that everyone's revenue and income goals are different. What defines a hugely successful business and 'real wealth' isn't necessary the same for all of us. In addition, I 100% agree that these three things are critical in...