I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
Treat Yo'self
When I was a kid, my younger brother and I approached Halloween and trick-or-treating like a small business.
We gathered intel from our friends to identify the best houses in the neighborhood. You know, the ones that gave full-size candy bars or multiple treats or just the best selection without an apple or raisin to be found.
We canvassed the 'marketplace' finding the homes with the best decorations—a good indicator of a highly engaged audience.
When we returned home with the profits of our labor, we would:
- Conduct complex trade negotiations with our older brother,
- Pay candy taxes to our dad, and
- Manage our candy cash flow over the next several weeks, making it go as far as our willpower would allow.
Halloween was serious business to us.
That doesn't mean we didn't have a ton of fun.
Don't get me wrong, we loved the candy.
But we also loved dressing up, meeting up with our friends and checking out each other's costumes, carving pumpkins, bobbing for apples (do people still do that?), and watching old, scary movies on the weekends all month long.
As much as we loved getting that candy, I don't think we would have continued to do it year after year if we didn't also really enjoy all the other things about it, too.
I'll admit that as an adult entrepreneur, the fun often gets lost in all the work, strategy, and stress of the day-to-day.
That's why this Halloween week I'm allowing the kidpreneur in me to take over for a couple of days.
I'm hoping she'll tap into the fun of the season and possibly even spark some great creative solutions.
After all, kids are great at keeping things simple, which was the subject of last week's message.
So, what do you say, can the kidpreneur in you come out and play?
Until next week, Reader, have a ton of fun!
PS - Want some help creating a stress-free strategy for the new year? Book a Laser Coaching session today.
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Easily Said & Done
I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
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